Ikea is best known for giant blue warehouses, Swedish meatballs, and inexpensive, difficult to assemble, yet hip and fun furniture. But, now they can add tech innovator to that resume with their latest product launch which clearly competes directly with the tech giant Apple.
Check out the launch video here and be amazed:
With “Eternal Battery Life”, they might just succeed. And if you can’t get your hands on an Ikea bookbook, enjoy the digital version below (swipe left)